Responsibility we live every day

This is our promise: We create cosmetics that excite, inspire joy and give you room to express who you are. At the same time, we take responsibility – for our people, our supply chains and the environment. Because we believe sustainable action is the foundation of long-term success.

Our approach to responsible action

At cosnova, confidence, style and responsibility are at the heart of everything we do – not only in our products, but also in the way we treat our environment and resources. That’s why we are committed to fighting climate change and protecting our planet by aligning with the 1.5-degree pathway of the Paris Agreement. Our approach is clear: avoid, reduce, contribute. For us, sustainability is not a trend, it’s embedded in our corporate strategy.

cosnova x SBTi: Beauty meets Science

We have partnered with the Science Based Targets initiative (SBTi) to ensure our goals are as precise and impactful as your favorite contour look. Through measurable targets, we are leading the way in reducing greenhouse gas (GHG) emissions and setting new standards for sustainability in the beauty industry.

cosnova CO₂ Footprint

We ensure that our contribution to environmental protection is just as impressive as our products. The CO₂ footprint is an important measure of our environmental performance. Our SBTi commitments are a central part of our commitment to environmental protection.

Partnerships with WWF, WildAsia & Planted

Through our “Carbon Harm Price” for CO₂ emissions, we push ourselves to improve every day. In collaboration with WildAsia, WWF Germany, and Planted, we invest in effective projects to protect biodiversity and combat climate change.

Ethical AI at cosnova

Our commitment to ethical and trustworthy AI

At cosnova, we believe that generative AI (GenAI) is a powerful tool that enhances creativity without replacing the human touch. Our GenAI Governance Framework ensures the ethical and responsible use of AI in the beauty industry, based on our principles of High Performance and People Focus.

How we approach packaging

Our goal is to avoid unnecessary use of resources and to use more environmentally friendly materials wherever possible. Packaging is essential: it protects our products and makes them distinctive. That’s why we focus on improving it step by step. Three aspects guide us: using as little material as possible, increasing recyclability and continuously expanding the share of recycled materials.

Environmentally friendly packaging

We care not only about the performance of our beauty products, but also about their packaging, ensuring the products arrive in the best quality and intact. Once the make-up is empty, it is extremely important to us that the packaging is disposed of correctly. Because waste is a valuable resource, just in the wrong place. If the material remains in the recycling cycle and can be reused as so-called recyclate, it saves CO2 emissions.

Waste is a valuable resource

Each of our beauty products has its own individual packaging that protects the contents and makes them unmistakable. But before your favorite product reaches the stores, it has already been on a little journey. For this, it receives transport packaging from us, such as cartons, foils, and everything else needed for the trip to you.

Waste Separation Works

Empty nail polish, used-up mascara – straight to residual waste? Not quite. Empty cosmetic packaging can become valuable resources when disposed of correctly. That’s where the initiative “Mülltrennung wirkt” comes in, which we support. Together, we explain how to separate and dispose of beauty packaging properly – for more recycling and a functioning material loop.
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