essence celebrating 20 years
Make beauty fun! The make-up brand celebrates 20 years of success with consumers.
From the dining room at home to worldwide success – the cosmetics company cosnova and its beauty brand essence have been rocking the German and international beauty market for two decades. Now they are about to celebrate their 20th birthday.
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Boundary violations on social media
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12.11.2025, Sulzbach
The “cosnova says NO” initiative raises awareness of the extent of digital violence with its “Un_Safe Spaces Report”, working with partners such as HateAid and Zonta to prevent it and protect the victims
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Yvonne Wutzler and Thorsten Mühl named as “CMO of the Year” 2025
15.10.2025, Sulzbach
The jury of the “CMO of the Year” Council has named Yvonne Wutzler and Thorsten Mühl as CMOs of the Year 2025.
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cosnova and UNICEF welcome 14 companies to Sulzbach
30.09.2025, Sulzbach
14 companies gathered at the cosnova HQ, at the invitation of the United Nations Children’s Fund UNICEF, to discuss social responsibility and children’s rights.
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Isabelle Tambue joins cosnova's Executive Board as Chief Brand Officer for essence
23.09.2025, Sulzbach
The experienced brand strategist took on the newly created role of Chief Brand Officer at essence on 1 September 2025.
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"CMO of the Year" Award 2025
17.09.2025, Sulzbach
Yvonne Wutzler, Chief Marketing Officer (CMO), and Thorsten Mühl, Chief Digital Marketing & Experience Officer, were nominated.
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Frankfurt Galaxy x cosnova says NO!
22.07.2025, Sulzbach
Frankfurt Galaxy joins cosnova's initiative against violence against women.
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A troubling truth: many young women have already experienced boundary violations and violence in their relationships
16.07.2025, Sulzbach
A representative study by forsa and cosnova reveals that partner violence remains a taboo
subject for young women.
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essence honored at the German Digital Award
19.05.2025, Sulzbach
cosnova wins Bronze at the German Digital Award 2025 for essence podcast campaign “From Hate to Happiness”
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essence launches one of the first TikTok Shops in Germany
27.03.2025, Sulzbach
essence is launching one of the first TikTok Shops in Germany – connecting with our community where they’re most active and now, where they shop. As a top beauty brand on social media, we combine bold beauty with trend-driven content and digital innovation.
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Company Behind essence and Catrice Introduces Itself
11.03.2025, Sulzbach
cosnova is launching its first employer branding campaign. Through an extensive out-of-home, online, and social media presence, the company aims to increase its visibility among new talent, particularly in the Rhine-Main region.
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