
At INAO, we aim to highlight the inner and outer beauty of every individual.
We share our beauty philosophy with essence: being authentic, expressing yourself freely, and enjoying every moment. That’s why we create beauty and wellness products that lift your mood and help you glow from the inside out. With effective, worry-free formulations, we make well-being accessible to everyone while offering high-quality skincare and impactful supplements.
We create positive moments for the young and the young at heart, strengthening everyday self-care with dedication and responsibility. Our vision is to build a community where everyone feels welcome, and where the pursuit of personal beauty and well-being is joyful and supported.
Hey, I’m Sara! As a state-certified food chemist, I’ve been living my passion in the beauty world for over a decade. At INAO, I’m responsible for product development. Together with my team, I follow a truly holistic approach that brings skincare and supplements together. Our vision? To let both work hand in hand - and put a smile on your face.
These words mean a lot to us – that’s why we offer practical refills for selected products. This helps reduce packaging waste and extends the lifespan of existing containers. Unnecessary waste is consciously avoided, sending a clear message in favor of greater sustainability. Thanks to this thoughtful concept, up to 93% less packaging waste can be saved compared to purchasing a new product.